Helen Reizer: The Secrets to Standing Out in Fashion and PR
Episode 409
In the season finale of An Eventful Life, we sit down with none other than Helen Reizer—PR maven, fashion insider, and the woman behind some of Australia’s most iconic events. From her early days managing sales for Sportscraft to taking London’s fashion scene by storm in the ’90s, Helen carved a path to founding her powerhouse agency HRPR.
Helen shares the inside scoop on what it takes to build a lasting brand in the ever-evolving world of media and public relations. We dive into her high-profile work managing celebrity guests, orchestrating flawless red carpets, and maintaining one of the most powerful networks in the industry.
She talks branding, strategy, and what really makes an event unforgettable—from glitzy guest lists to working the media before, during, and after the big night. With stories from the frontlines of fashion, celebrity, and global PR, Helen brings equal parts style, savvy, and soul to this episode.
Whether you’re in PR, fashion, events, or simply love a behind-the-scenes power play—this one’s for you.
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